Streetwear has become one of the most eclectic styles out there. While fashion has blurred the lines in many styles, there’s no other quite like street style!
Under the banner of a respectful street style one can find many elements from different cultures. While streetwear started as a counterculture, it’s no longer dedicated and restricted to skater girls and boys. It’s so much more than a hoodie, a jumper, some baggy jeans and a pair of sneakers! Let’s not forget it catches on regardless of age. And why wouldn’t it?
The underdog won the game!
It started in sunny CA. It’s been influenced by skate and surf culture. It’s become popular in NY hip-hop culture. It travelled to UK punk and it even reached Asian subcultures. It’s been enriched with every style. It became popular among fashionistas and designers in the nineties and it’s still growing strong.
It’s all over the runways. It’s comfy and it does not compromise style. It’s exciting to mix and match. It’s young and hip. And it’s all over Instagram as a daily choice for bloggers and influencers. It’s not all hoodies and tees! It’s crossed over to sharp tailoring, dresses, trench coats and even tutus or high heels. Streetwear and high fashion are best buds and it’s probably why we’re in love with this style!
And the coolest most affordable streetwear brands are…
While it might have started as a youthful style, streetwear apparel has become popular for all ages. So popular, it could become a bit pricey.
Don’t get us wrong, there’s no shortage of streetwear brands. However, they can become out of range without proper research. So, if you’re into uber cool, fab and all-for-comfort items, here are some of the greatest wallet-friendly streetwear brands you can try in 2020.
1. Nike
Nike surpassed its workout gear status a long time ago. A little bit sporty, a little bit on the urban side, Nike has gained quite the rep. Iconic sneakers, styled-up hoodies, leggings and accessories you can include in all types of outfits, we could say Nike is of the best in sportswear. But it’s so much more than that! Nike bended sportswear limitations. While the brand has estimated to hit $50 billion in sales by 2022 and gathered famous collaborations with Rei Kawakubo (CDG), Virgil Abloh (Louis Vuitton), Ricardo Tisci (Burberry) and Kim Jones (Dior), its prices start from 50-60 dollars.
Other sportswear giants, such as Adidas, Converse, New Balance, Fila and Reebok, gained quite the buzz overriding sport lines and reaching a more casual, even elegant market. One cannot forget the Adidas collaboration with Stella McCartney!
2. Supreme
How about playing catch wearing a tee and leather gloves with LV pattern imprinted all over? How about wearing the same outfit with some leather pants or jeans and sneakers and going around the city? You could go either way with Supreme! While it started in the Big Apple as a skateboard clothing label, Supreme became one of the coolest affordable streetwear brands out there.
With signature collaborations such as Louis Vuitton and Rolex, Supreme is a great choice! Maybe a Bomber Jacket could reach up to 500 dollars but you can get a cool tee at 100 bucks easy.
3. Stüssy
They started in the eighties as a small graphic T-shirt brand. Born in California, the brand dominates the streetwear scene. You can find tees, bottoms, jackets, hoodies, hats, shorts and socks in many designs. You can grab a tee or a hoodie with a price range from $30 to $80 and buy some jeans or pants at $150 max. Quite the deal, right?
4. Comme Des Garçons Play
If you’re looking for a quirky vibe, Comme Des Garçons Play is the one for you. You’ll find all the cool wardrobe staples you’re looking for at a great price for a designer collection. Tees sporting CDG heart-shaped iconic logos, classic hoodies, Breton tops and much more even under $100!
5. Patta
Patta was born in Amsterdam’s hip-hop scene and it does have that European-Urban vibe to it. The love for the underground and hip-hop music scene transcends their collections of sneakers and streetwear.
Patta is one of the most colorful affordable streetwear brands you’ll find out there. And let’s not forget their loose cuts that’ll make you spend your days in comfy and stylish outfits! Not too shabby for a brand that has tees starting at €35 and bottoms starting at €100!
6. Undercover
Outlandish lines and designs for the basic T-shirt, quirky and eye-catching graphics – these are the staples of Undercover. The brand was born in the nineties in Tokyo and has grown in popularity all over the world. Once part of the Ura-Harajuku scene in Tokyo, Undercover was one of the first labels to crossover from streetwear to fashionable lines.
With a bold, strong influence from Brit Punk culture, Jun Takahashi’s Undercover can be on the pricey side. The affordable luxury and effortlessly-chic T-shirt collections start from €250.
7. Kith
Once a footwear brand, Kith is a New York based brand. It’s mostly known for its sneaker collections but the apparel lines are also quite popular. Especially due to its collaborations with brands such as Coca-Cola, New Balance, Tommy Hilfiger, Nike and even Disney, Kith has become a symbol in the streetwear aficionados. Kith apparel is ideal for the streetwear scene nowadays, sporting logo-heavy patterns and urban, loose, oversized cuts.
8. The Hundreds
Born in sunny and posh Cali, The Hundreds is dedicated to street culture fashionistas. With skateboarding, surfing, hip-hop and punk culture vibes, this brand has amazing prices, starting from $30.
9. Palace
If you’re trying to be the cool kid on the streets, Palace might be for you. While it’s a young brand (it started in 2010), Palace has become quite popular, especially due to its collaborations with Adidas and Reebok. Tracksuits, crop jackets, tees, Cargo pants, baseball caps: find them all in Palace collections.
10. HLZ BLZ
This brand is LA based and it’s the first and biggest streetwear brand made for the ladies. Its bold, daring lines have quite the girl power and the prices are amazing, well under $130!
Extra, extra, read all about it!
If you want to add some bucks to your dollar and indulge in a binge-shopping spree, who are we to stop you? We might even have some tips & tricks for that as well.
1. Off-White for a little bit of posh & pricey
Looking to add a touch of label and still remain coolest of the cool? Off-White is one of the luxury-affordable streetwear brands you might not want to miss out on! Off-White was founded by the artistic director of Louis Vuitton, Virgil Abloh, and it’s become a trendsetting presence on the runways. Bold, iconic prints, new and daring cuts and great collaborations with the likes of Fendi and Kanye West and Off-White has become the word on the street!
2. Asos and Urban Outfitters for a little binge & buy
If you’re looking for a big buy, Asos and Urban Outfitters are just the perfect places for you. With a wide range of streetwear brands, they also offer discounts and new releases. You can even find plenty of the brands we mentioned above, all in one place.
